Choose Reelo if
- You want your own branded loyalty program, where points stay inside your business.
- Feedback collection and growing online reviews are priorities.
- You run a restaurant or café and want automated campaigns built for that.
Reelo alternative: when Vega Circle is the better fit
Reelo is a good product with real strengths. This guide shows where Vega Circle fits better, where it does not, and what each costs, using only facts the vendors publish.
Disclosure: Vega Circle is our product (D&D Technology). We have tried to be fair: competitor facts come from their official websites, linked below, with the date checked. Prices as of Oct 2026.
Reelo and Vega Circle in one paragraph each
Reelo is customer loyalty and engagement software for restaurants and retail outlets. Its pricing page lists a Forever Free plan (SMS and email campaigns, customer and business insights) and a Growth plan with a branded loyalty program, feedback, online review growth, automated and smart campaigns, QR code and a referral program, plus paid add-ons for branded memberships.
Vega Circle is a shared loyalty and referral network for local businesses in India, built by D&D Technology in Jaipur. Customers earn Vega Coins on their bill at one member shop and redeem them at any member business nearby, from one phone wallet (phone + OTP, no app download). Members also pass referral leads to each other and earn commission, and run WhatsApp campaigns to their own opted-in customers. Vega Coins are reward points with no cash value.
Quick verdict
Choose Vega Circle if
- You are a local shop and want new walk-ins from neighbouring businesses, not only repeat visits.
- You want to start free and go live at the counter with a QR standee in about 5 minutes.
- You want referral leads from other local businesses.
Feature comparison
The table compares what each vendor publishes about itself. Where a vendor does not publish a detail, we write "Not publicly listed" rather than guess.
| What to compare | Vega Circle (ours) | Reelo |
|---|---|---|
| How rewards work | Shared coin wallet across member businesses | Your own branded loyalty program |
| Free plan | Free ₹0: 1 outlet, network listing, accept redemptions | Forever Free: SMS/email campaigns and insights |
| Paid plans | Growth ₹999/month; Pro ₹2,999/month | Growth ₹3,250/outlet/month |
| Shared across businesses | Yes: earn at one shop, redeem at any member | No; points stay in your program |
| Referrals | Referral board with commission (Growth, Pro) | Referral program |
| WhatsApp campaigns to opted-in customers (Growth) | Custom WhatsApp header (paid add-on) | |
| Reviews and feedback | Not offered | Feedback and online reviews |
| Integrations | QR + merchant app, JS widget, REST API, webhooks | QR code |
| Customer data | Isolated per business; OTP consent (DPDP Act) | Not publicly listed on the pricing page |
Pricing (Prices as of Oct 2026)
Loyalty tools charge per outlet, per month, per message or as a commission. Add the plan, messaging costs and any settlement or redemption fees for a full year.
| Product | Published pricing | Source |
|---|---|---|
| Vega Circle (ours) | Free: ₹0 forever: 1 outlet, network listing Growth: ₹999/month (1 month free) Pro: ₹2,999/month (1 month free): multi-outlet, own-brand wallet, analytics Yearly billing: pay 9, get 12. All plans: 2-3% settlement fee on coins redeemed at your business. Prices in INR; taxes may apply. | Vega Circle plans checked 2026-10-27 |
| Reelo | Forever Free: ₹0/month Growth: ₹3,250/outlet/month (FAQ: ₹39,000/outlet/year + GST) Membership add-on: commission (10% + GST) or ₹2,000/month/store subscription, plus gateway fees Local taxes extra, per the pricing page. | Reelo pricing checked 2026-10-27 |
Where each one is stronger
Reelo strengths
- A branded loyalty program under your own name.
- Customer feedback and online-review growth tools.
- Automated and smart campaigns, with a free plan for SMS and email campaigns.
- Paid membership add-ons for selling memberships.
Vega Circle strengths
- A free plan: 1 outlet, network listing and accepting coin redemptions at ₹0.
- Shared coins: customers earned elsewhere in the circle walk in to spend them at your shop.
- Referral board to pass and receive leads, with commission; WhatsApp campaigns on Growth.
- QR counter, one-line JS widget and REST API with webhooks; data isolated per business with OTP consent.
Things to check before choosing Vega Circle
- A shared network is only as useful as the member businesses near you; ask how many are in your area before paying.
- A 2-3% settlement fee applies on coins redeemed at your business, on all plans.
- Shopify, WooCommerce and Tally plugins are listed as Phase 2, not available yet.
- Vega Circle is new; it does not offer a separate branded loyalty program on Free or Growth (own-brand wallet is on Pro).
Things to check before choosing Reelo
- Growth is ₹3,250 per outlet per month (the FAQ states ₹39,000 per outlet per year + GST), which adds up across outlets.
- A custom WhatsApp header is a paid add-on.
- Points belong to your own program; customers cannot spend them at other nearby businesses.
Want to see Vega Circle on your own data before deciding?
Join freeWho should choose which
Reelo is the better choice for a restaurant, café or retail brand that wants its own branded loyalty program with feedback and review tools, and has the budget per outlet. If you want customers to earn at your shop and spend at neighbouring shops, which brings you new walk-ins, Vega Circle works differently.
Vega Circle is the better choice for local businesses (tiffin services, jewellers, salons, kirana stores, cafés, clinics) that want shared rewards and referrals with nearby shops, with a free start. If you want a loyalty program only under your own brand with review and feedback tools, a single-brand tool may suit better.
How to decide in one week
- Write down the three jobs the software must do every day, and the one report you need every week.
- Shortlist two products at most, and ask each vendor for a demo on your own sample data, not a generic tour.
- Ask each vendor, in writing, for the full yearly cost: plan, users, add-ons, payment or transaction fees, setup and support.
- Check how you can export your data if you leave, and in which format.
- Run one real week of work in the trial or demo account before you commit to a yearly plan.
Switching from Reelo to Vega Circle
You do not have to switch off your current loyalty program on day one. Many shops run both for a month, then decide.
- Export opted-in customers. From your current tool, export customers who gave consent to be contacted.
- Join free. Create your account; the team calls to activate your outlet.
- Set your earn rate. Choose how many coins a bill earns.
- Put the QR at the counter. Customers scan, confirm with OTP and see their coins.
- Honour old points. Tell customers how existing points will be honoured, and for how long.
- Review after a month. Compare new walk-ins and referrals before choosing a paid plan.
Export your data from your current tool before you cancel it, and keep that export for your records.
What to check in any loyalty program
Who pays for rewards
Discounts, points and settlement fees all come out of your margin; know the real cost.
Where points can be spent
Only at your shop, or across a network that sends you new customers?
Customer consent
OTP or opt-in consent before customers get messages.
Messaging costs
SMS and WhatsApp costs are often extra.
Counter speed
A reward step must take seconds at a busy counter.
Exit
Can you export your customer list if you leave?
Frequently asked questions
Is Vega Circle cheaper than Reelo?
Vega Circle has a Free plan at ₹0 and paid plans at ₹999 and ₹2,999 a month, plus a 2-3% settlement fee on coins redeemed at your shop. Reelo lists a Forever Free plan and Growth at ₹3,250 per outlet per month. The products work differently, so compare the yearly cost for what you need.
Can I move my data from Reelo to Vega Circle?
Yes. Export the customers who opted in from Reelo, join Vega Circle free, set your earn rate, and tell customers how existing points will be honoured.
When is Reelo the better choice?
Reelo is the better choice for a restaurant, café or retail brand that wants its own branded loyalty program with feedback and review tools, and has the budget per outlet. If you want customers to earn at your shop and spend at neighbouring shops, which brings you new walk-ins, Vega Circle works differently.
Who makes Vega Circle?
Vega Circle is built and run by D&D Technology, a software company in Jaipur, Rajasthan. This page is written by the Vega Circle team, so we have stated Reelo's strengths and linked to its official site for you to check.
Do Vega Coins have cash value?
No. Vega Coins are reward points with no cash value. They cannot be withdrawn or exchanged for cash and can only be redeemed for goods or services at member businesses.
Compare Vega Circle on your own workflow. Ask for a walkthrough.
Join freeSources and how we checked
Every competitor fact on this page comes from the vendor's own website, checked on 2026-10-27. Prices as of Oct 2026. If something has changed, tell us on +91 95116 38160 and we will correct it.
- Reelo: Reelo pricing (https://www.reelo.io/pricing), checked 2026-10-27
- Vega Circle: Vega Circle plans (https://vegacircle.designanddevelopment.in/), checked 2026-10-27
Vega Circle is a product of D&D Technology, Near Nangal Purohitan School, Rajaswas, Sikar Road, Jaipur 302013, Rajasthan. Product names belong to their owners; their mention here is for comparison only.
+91 95116 38160 · dinesh@designanddevelopment.in · vegacircle.designanddevelopment.in · D&D Technology